GOLDEN SPHERO
GIVEAWAY
CLIENT: Sphero
ROLE: Concept, Script, Video Production
1. BACKGROUND
Sphero teamed up with online retailer Firebox for a golden Sphero giveaway contest (think Willy Wonka and and the golden ticket, but with 4 golden Sphero robots scattered around in Firebox's inventory).
2. THE CHALLENGE
Create a video promoting the Golden Sphero Giveaway which Firebox and Sphero can post on social media.
3. THE IDEA
For the concept, I wondered, “How did the Sphero become golden?” That’s when I came up with the concept of an ancient temple-like ceremony and quickly rushed to Michael’s Arts and Crafts to begin picking out set materials.
4. RESULTS
The video garnered a lot social media engagement and kicked off the giveaway with a ton of excitement.
